Jim Ross on SummerSlam’s low ticket sales: “WWE doesn’t have any one wrestler that’s just white hot”
WrestleTix reported on Thursday that WWE SummerSlam Sunday 2026, at the 70,000+ seat U.S. Bank Stadium in Minneapolis, has 22,364 tickets distributed, an increase of just 633 since the previous update one week earlier. During his podcast, WWE Hall of Famer Jim Ross commented on the potential reasons behind the event’s low ticket sales…
“Well, I would say that they don’t have… WWE doesn’t have any one wrestler that’s just white hot. You got to have somebody hot. So, people are talking about and they don’t have that right now. They got a lot of great talents, I’m not saying that, but it’s always it’s always been a matter of how they’re utilized.
They got to do a better job of utilizing their talent and seeing where that takes them. You got to get somebody hot. It’s that the wrestling has always been, at least in my opinion, an attraction-driven business.
That’s like back when [Steve] Austin was on fire, he would come out and they do a run in or something and it worked. They got ratings and people loved it and they cheered and all that.
Right now WWE doesn’t have that somebody in that role. It seems like they get somebody quasi hot.”