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WWE reportedly near a deal to be sold to the UFC’s parent company Endeavor

Aaron Rift

As previously noted, Vince McMahon was reinstated to the WWE Board of Directors and has been looking into the possibility of the company being sold.

Endeavor, the parent company of the Ultimate Fighting Championship, has been one the rumored buyers of WWE. In an update on the story, Alex Sherman of CNBC.com noted that WWE is in “advanced” talks with Endeavor. Sherman wrote the following…

“A deal could be announced as soon as Monday. UFC and WWE are expected to form a new publicly traded company as part of the agreement, according to the people, who declined to be named due to the confidential nature of the discussions.”

It’s believed that the deal values UFC at an enterprise value of $12.1 billion and WWE at $9.3 billion enterprise value. Sherman added that WWE shareholders will “roll over equity into the new company.”

According to the report, McMahon is expected to be executive chairman while Endeavor president Mark Shapiro will also work in the same role at the new company. It’s being said that Dana White will remain as president of the UFC will Nick Khan will serve as WWE’s president.