Report on why WWE booked Roman Reigns vs. Logan Paul for Crown Jewel 2022

As previously noted, Roman Reigns vs. Logan Paul for the unified WWE Universal title has officially been announced for the 2022 WWE Crown Jewel PLE.

During the Sunday Night’s Main Event podcast, Dave Meltzer of discussed why the match was booked for Saudi Arabia…

“He’s a big deal in Saudi Arabia. He’s a big deal to the Saudi Arabian prince and that’s the whole thing of these shows.”

“Tickets in Saudi Arabia mean nothing. It’s not even part of the game. Of course, TV numbers whatever. If he draws younger viewers, that’s good but it’s not a play for TV ratings. It is a play because the prince wants celebrity fights in Saudi Arabia to build the name in the media of Saudi Arabia and Logan Paul will get more of the type of press that Saudi Arabia is looking for than Kevin Owens or Seth Rollins. That’s what Saudi Arabia is there for. Saudi Arabia is for matches that the prince wants that will get press attention around the world for Saudi Arabia so this is a great match for that.” (quotes courtesy of