As previously noted, John Cena was announced for numerous WWE live events leading up to the Summerslam 2021 PPV.
In regards to the July 19th 2021 edition of WWE RAW, Dave Meltzer of F4WOnline.com wrote that there was a “strong walk up” for tickets after it was announced that Cena would be appearing at the show.
Twitter account @WrestleTix published a chart which shows how the “Summer of Cena” has impacted ticket sales. In particular, the July 26th edition of WWE RAW saw a noticeable increase in sales with new sections of the arena being opened up.
Chart: A look at the Summer of Cena sales since the announcement of his return for the first 7 shows. pic.twitter.com/qmzzuYEIuz
— WrestleTix (@WrestleTix) July 23, 2021