Vince McMahon and Triple H reportedly don’t see Sami Zayn as being “the face” of WWE

During Wrestling Observer Radio, Dave Meltzer of F4WOnline.com discussed the possibility of Sami Zayn winning the 2023 men’s WWE Royal Rumble match and facing Roman Reigns at Wrestlemania 39…

“Sami’s not gonna be that guy but yea Sami can win the championship. At this point, I would kind of go in that direction where he would win the championship. But as far as making him the face of the company, can they do that? They won’t. I’ve been absolutely told [that] Vince McMahon and Paul Levesque [Triple H] do not see him as the face of the company. That doesn’t mean he’s not gonna win the Rumble. It doesn’t mean he’s gonna be in the Rumble.”

Meltzer also commented on how Zayn being the top guy in WWE could be an issue when it comes to Saudi Arabia events…

“Yes, because Saudi Arabia would want the top guy and the champion. But John Cena hasn’t gone to Saudi Arabia lately [since 2018’s Greatest Royal Rumble.] And he’s a much bigger star than Sami. It’s something, but it’s not a death knell to him. They’re not going to make him the top guy. They can still make him the champion. Does Saudi Arabia play a part in the sense that they don’t want him in Saudi Arabia and he doesn’t want to go to Saudi Arabia anyway? And if he’s the champion, and they have a show coming up? Yes, that’s absolutely a factor. And it’s a really good point.” (quotes courtesy of WrestlingNews.co)