Seth Rollins wants the RAW world heavyweight title to be “as big as any championship in wrestling”

During an interview with Mark Andrews for My Love Letter to Wrestling, Seth Rollins commented on the creation of the WWE RAW world heavyweight title…

“I think just kind of calling it the work-rate title is a little bit underselling it. At the end of the day, the title exists because our roster is so chock full of talent. There’s just too much to have one champion that’s not around very much, and so I think the fact that we had so many worthy contenders, people that could hold this championship, I think that is the reason the title exists. If we had a weak roster and things weren’t good and stuff wasn’t hot, it might be fine just to have one champion who wasn’t around, didn’t want to make live events, but that’s just not the case. We’re selling out left and right, we’re hot, from here to Jeddah, Saudi Arabia, Paris, France, Mexico City, it doesn’t matter. We’re just selling out left and right, and we need to have a World Heavyweight Champion on the men’s side to represent that level of competition. So I think we’re going to put in the work to build this title to be as big as any championship in wrestling. We’re not naive and think that we don’t need to put that work. We know that it needs to happen. But we’ve got the roster, and the guys and the crew who are willing to put in the time to make it feel as big as it is.” (quote courtesy of Colin Tessier)