Vince McMahon addresses WWE's decline in TV viewership Submitted by Aaron Rift on 07/30/2020 at 08:15 PM
During WWE's second-quarter earnings call, Vince McMahon was asked about the company's decline in television viewership and he mentioned the lack of fans but also brought up creative issues. Here was what Vince had to say:
"More than any other sport, our audience is part of our program. Audience interaction is always a plus. It goes back to the origination of this genre in terms of 'yay!' and 'boo!' The audience is integral to our success and ratings."
"Notwithstanding that, I think we can have more compelling characters, better storylines, new characters coming in, and more content that is not necessary in-ring and is more focused on personalities outside the ring."
"It's up to us to make RAW and Smackdown feel more youthful and that is where we're going. You always have to build characters, constantly."
McMahon also gave praise to former RAW Executive Director Paul Heyman:
"As far as Paul Heyman's concerned, he did a very good job in terms of creativity." (quotes courtesy of Fightful.com)